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#thepowerofgiving #thepowerofreceiving #transformyourngo

  • Are you still stuck in the Fast Fashion LOOP?

    Fast fashion is something “we’ve all been sucked into” but the “atrocious” impact is now much more evident, and people have started to wake up to it. our vision is to introduce those who have not yet converted: “to what a beautiful, versatile and practical fabric it is, and how a classic fabric will stand the test of time.”

    How to make millennials aware if they’re still stuck in the fast fashion loop?

    1. Buy lessBefore going out to buy something new, ask yourself if you really need that item.
    2. Buy clothes from brands that have recycling and upcycling programs. 
    3. Choose to buy from brands that are both affordable and offer quality products. As ethical and sustainable clothing brands gain popularity, they will continue to become more affordable. Support organizations that include sustainability in their mission when possible. 
    4. Instead of donating to large chain thrift store charities, donate to a local shelter or nonprofit organization that gives clothes directly to those in need in your community.

    You can choose to book a door step pick up of your donations on Happieesouls and we deliver it to the local orphanages, old age homes, shelter homes and grassroots NGOs.

         5.  Support local artisans by buying handmade, eco-friendly goods supporting Indian made     products

    We can't continue to consume and discard clothing in the way we have, because of the environmental impact of production and transportation, the waste from unwanted clothing and frequently the awful conditions suffered by people in the supply chain. This industry is nothing without effective supply chains. With fashion supply chains contributing as the 3rd highest producer of global emissions amongst the main eight supply chains according to the World Economic Forum 'Net Zero Challenge: Supply Chain Opportunity Insights Report' dated January 2021.

    Social media and influencers supporting sustainability and slow fashion has a big part to play in sharing the message and more resources submerge daily that allow people to really understand what fast fashion has done. We estimate that there are 300 plus million people working in fashion and related sectors worldwide. If we can build collaboration between those professionals who want to see change – we can move mountains and make this world a better place for every living being.

    If you want to be an influencer for good, join our community of ambassadors and lets spread a word about sustainable living. Write to us at aditi_chakraborty@happieesouls.com

  • Reinventing CSR 2021 - “Go Digital”

    India is the most populous youngest country with 54% of population below 25 years of age. Naturally, in a country of this mass, there are a total of 1.26 million registered companies. According to a report published by PwC on World in 2050, India would outrank the US at 2nd place in world GDP ranking. What do all these numbers tell us? The obvious answer is - India is going to be a major contributor in shaping the world in 2050. But more importantly, looking at the current degenerative state of natural resources, India would share the onus to build a more sustainable world. 

    The corporates of the world and specifically of India (considering they would have a key role to play in accelerating India to be a world leader) have a responsibility and choice to create a more sustainable world. Now, if you have been working long enough in corporate you might have already added the two 2’s and derived a 4. Corporates + sustainability = CSR. 

    Why should Corporates engage in CSR?

    Nevertheless, CSR stands for Corporate Social Responsibility and is a business’s approach to sustainable development by delivering economic, social, and environmental benefits. Now before you say – “Isn’t that some kind of Greenwashing? “, I would direct you to my trusted pal – facts. A recent report published in Forbes magazine, found that 42% of how people feel about a company is based on their perception of its CSR activities. This means that nearly half of a company’s reputation is based on the public’s feelings about what the company is doing to support the community.

    CSR activities have been proven to be effective at bringing about Innovation (you heard that right), cutting costs, brand positioning, building bonds with existing customers and reaching out to new customers. So, it is as important for a company to have a CSR strategy as a marketing strategy (some companies even playfully mix them up at times.)

    The pandemic has changed processes, structures and altered our way of life significantly. Companies like Twitter and Facebook have embraced Work from Home as a permanent solution which is a win for a sustainable lifestyle itself. (Think about the huge share of non-renewable resources this is going to save.) There is also a growing need of ensuring safety protocols for both corporates and NGOs while conducting business as usual. Consequently, there is a need to shift CSR onto digital platforms. We need solutions that engage employees in CSR from the comfort of their home.

    Why should you partner with Happieesouls?

    As a corporate, making donations is great but even better is aligning with an organization which gives your company a platform to connect with numerous causes. After all, every CSR professional wants a diverse portfolio for their company. We are an ethical organization dedicated to the cause of sustainable lifestyle. If you are a corporate, you can partner with us through – 

    1. Digital CSR – We provide an online place to manage and maintain your CSR strategies in a transparent way, hence effectively and efficiently managing your budgets 
    2. Employee Engagement – As mentioned before, COVID times call for online solutions. We can also help you engage your employees in CSR through online channels, hence contribute to sustainability.
    3. Corporates for Causes – Ratan Tata famously said in an interview in 2015 that corporates should monitor their CSR spending and ensure they are being used for right causes. Spend your CSR budget wisely on a cause of your choosing. We work on promoting sustainability, education, health and hygiene, environment, nutrition, women empowerment and circular economy. 

    What makes us different?

    Happieesouls takes immense pride in providing help and support to over 250+ NGOs across the country with more than 10,000 beneficiaries. We strive to provide unique solutions for corporate CSR strategies. We believe in connecting corporates with grassroot level NGOs based on their cause in a direct manner. This cuts down wastage of your CSR budgets, helps you monitor the impact of your efforts and maintains transparency throughout the process. We also help you curate a CSR strategy that aligns with your goals and help you monitor the difference your organization is making for these causes. 

    We believe in building a sustainable world and while CSR is not the panacea to the world’s problems, it certainly does start to move the needle towards a more circular economy.   

    Would like to know more about our Digital CSR programs at Happieesouls, write to us at neha_malik@happieesouls.com

  • This NGO got listed on Happieesouls and look at how things changed!

    So What is happieesouls all about? How does it help an NGO? Is it beneficial for the user? To answer these questions, here we go with a very simple explanation of what happieesouls does..

    It all started with the problem that there are 32 lakhs NGOs in India which exist primarily on papers but might not exist in reality. This questions credibility of those thousands of grassroots NGOs that are actually working for the people and making an impact day on day. Well, those are the ones we believe in.

    We believe in the power of giving and give visibility to the change makers. Basically, Happieesouls is an NGO aggregation platform of genuine grassroots local NGOs. Happieesouls connects the NGOs, individuals and the corporates nearby. There are more than 100 NGO’s listed on its platform in a span of just 2 months and the numbers are soaring every day. Happieesouls’s mission is to get each and every genuine NGO its rightful donor who is presently concealed under the huge gap between the grassroots level orphanage, trust, home, foundation, society for the disadvantaged and the charitable donor. At Happieesouls, the NGO can launch itself nation-wide within few minutes.

    Kritagyata an NGO, working towards the betterment of children and women in need, was one of the few  NGO’s that got onboard at the beginning of Happieesouls. As they got listed on happieesouls, their donations-in-kind started to soar. They created their own bucket-list and now receive their bucket list items at their doorstep. So is the case with Ashanilaya, Need Base India and so on, who are all NGO’s working towards the betterment of the people.

    6 reasons why an NGO should get itself listed on happieesouls.

    • Online visibility

    Things have changed tremendously in the last decade or so, and internet is shooting for the stars. What another way than the internet to get yourself noticed by a maximum number of people. An NGO that gets onboard www.happieesouls.com will get maximum online visibility.

    • Untaped donor base

    An NGO that’s been running for a while now will have a certain number of donor’s who contribute to them but only from a limited locality or source. Happieesouls provides an opportunity to the NGO’s to launch them nation-wide and get the untapped donor base.

    • Doorstep services

    Happieesouls not only finds you the donor but also provides you with hassle free door-step delivery of the donations. What else can an NGO ask for? This is as good as it can get. Happieesouls picks up the donations from the donors and delivers it at the doorstep of the NGO which is in need of the supply.

    • Donor retention

    From the NGO’s point of view, it's most imperative that it does not lose its donor. The NGO definitely wants them to come back and do the donations. Happieesouls creates an ambiance and a working community where in the donors are willing to donate not just once, rather every time they get an opportunity.

    • Transparency

    Happieesouls thrives on establishing an impeccably transparent platform both for the donor community and the NGO.

    • Bucket list feature

    There are numerous features available for the NGO’s on Happieesouls’s platform, but this one is a flagship feature. Every NGO has its own kind of need based on their category and section of people they are addressing. At Happieesouls, the NGO can create a bucket list of all the items that they are in need of, find donors who are willing to donate.

    Changing the way the NGO viewed in-kind donations.

    #3 Easy steps to change your mentality about receiving donations

    1. Log on to happieesouls.com
    2. Click on NGO login tab.
    3. Create your account.

    And Ready to go!!!

    #Feelthepowerofgiving

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